“Smart people are making the same investment mistakes
over and over again. We help people avoid them so they can sleep well at night”
The investor coaching process gives you “Peace of Mind”, so you can stop worrying about your future and begin sleeping well at night. It helps you find happiness as it guides you in the TRUTH of INVESTING, and begins to simplify your financial picture by teaching you how to make wise choices as you journey through your life’s stages. It is all about your relationships and what you value, not your net worth.
The root of the problem with most financial planners often lies in the way financial planning is carried out.
First, it is often used as a marketing tool to sell financial products. The reason? To generate commissions. The individual working with the planner generally has little way of knowing whether the recommendations are in their best interest or the best interest of the planner. They always say they want to help and they just want to see if what they offer “is a fit for you,” but it’s always a fit. It all looks good on paper. They have really nice brochures and great elevator speeches. But the bottom line is they are just pushing product.
Second, the traditional planning process does little to educate investors and help them deal with the instincts and emotions that are at the root of the poor investment results and retirement failures that many experience. How you think about investing has a huge impact on your investing experience, success, or failure.