The Common Question: What if the Market Hits ZERO?

by Richard E. Reyes, CFP

If you are watching this video you obviously know that the world did not indeed end this past weekend. The more time that passes and I am in this great business the more I am absolutely amused not only by peoples behaviors but by their concerns and questions on certain things. It even seems there is often a big disconnect between the questions people ask and their true behavior.

Now don’t get me wrong, I encourage clients to question as well as have concerns. But undoubtedly, I get asked one single question every single time I meet with someone and we put together a plan. This is a question that I think God in his infinite humor at some time programmed us to ask over and over again. And no matter how much we know that it is very very difficult for it to actually happen. People ask it anyways.

The famous question is: So what happens to my money if the market goes to ZERO? Read More